AI UGC / Beauty concept
Velour Crown: the review hook
A short beauty review concept with a direct-to-camera opening, close-up product focus, and a clear call to action.
Skip to contentVictor David. Ideas with
Short-form
Made to
Need a fresh
Creative work / Selected concepts
Ideas with
a little more feeling.
I'm interested in the point where a clear message meets a good visual hook. Here are selected DTC ad, AI UGC, fashion, and editorial concepts I've made.
← Back to my technical work01 / Motion
Short-form
experiments.
Selected video concepts across beauty, fashion, AI UGC, and narrative storytelling. Play any piece to watch it in full.
Fashion / Motion concept
An editorial fashion moment
A compact fashion film built around movement, styling, and a group reveal.
AI UGC / Video concept
A story told straight to camera
A selfie-style AI UGC concept exploring a direct, conversational opening and short-form pacing.
Short-form / Video concept
A vertical narrative experiment
A split-screen concept testing a visual hook and a quick story arc for vertical video.
02 / Still work
Made to
catch the eye.
Visual concepts for direct-to-consumer products and editorial portraits.
DTC / Static ad concept
Lead Leak Rescue Kit
A before-and-after visual concept for a small-business lead follow-up product.
DTC / Static ad concept
Wedding Command Center
A before-and-after visual concept for a wedding planning toolkit.
Editorial / Portrait concept
A portrait with presence
A confident portrait direction using rich color, direct gaze, and polished styling.
Beauty / Portrait concept
A closer look
A beauty portrait concept focused on texture, lighting, and a restrained palette.
Let's connect
Need a fresh
creative angle?
I'd be happy to talk about your brief, your audience, and what you want the work to do.